The Vikram Story
Vikram Tea, from the house of Vikram Tea Processor Pvt. Ltd. began its journey in 1975 with the goal to bring the best tea into every household.
The creator of this versatile brand is none other than Rameshbhai C. Patel, respectfully known as ‘Bhaishree’. Born in Gujarat, Bhaishree started his career by selling tea on bicycles. He has laid the foundation of Vikram Tea brick-by-brick and taken it to great heights. Not only an excellent tea blender, he is an astute businessman who understands the many essentials of marketing, good distribution, customer retention and public relations.
In 1985, Vikram Tea launched its first Retail Tea outlet. As 1990 approached, the first production unit was installed with per day capacity of 5 ton a day. Today, Vikram has grown to be 850 crore company in India. It is situated on a sprawling space spread across 1 lakh sq. ft. at Borkhedi, Jalna (Maharashtra) with 2 state-of-the-art plants.
Vikram Tea has always strived to further perfect their quality so that you get the most wonderful tea experience. The tea creation starts with handpicking only the best tea leaves from the choicest gardens of Assam. They are selected on the basis of colour, taste, aroma, strength, appearance and other stringent quality parameters.
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The coffee is brewed by first roasting the green coffee beans over hot coals in a brazier. Once the beans are roasted each participant is given an opportunity to sample the aromatic smoke by wafting it towards them. This is followed by the grinding.